Frequently Asked Questions

• What makes BetaTesting unique?

  1. Better participants. We provide recruiting with a high quality audience of real-world people (consumers & professionals). Our amazing tester panel are happy to engage in time-consuming and complex testing processes with focus, patience, and real insightful thought.

  2. We make impossible tests possible. We make it easy to run tests and research over any duration (even spanning weeks) at any scale (even 100's of testers) with minimal setup and no technical integrations. Our tests are designed to provide true insights into real-world user experiences.

  3. We focus on beta testing Products that are not yet live (and let's face it, even production products) have a lot of bugs. Let's not pretend that they don't exist. A key part of the user experience for your product is the stability and performance. For that reason, every UX focused test that we run ALSO includes formal bug reporting, so you can resolve bugs and launch winning products.

• What is a credit?

  Most simple tests start at 1 credit per tester on the Project plan. Longer tests cost more, and niche targeting (business professionals or very narrow audiences) costs more.

  On the Project plan, tester incentives are built into the credit price. On the Teams plan you set your own incentives and pay them separately, so the same test costs about 30% fewer credits.

  Larger credit packages have volume discounts built in, so you'll pay less per tester.

• Do credits roll-over or expire?

  The Teams plan includes 225 credits per year. Unused credits roll over and never expire as long as your plan is active. If you cancel, remaining credits expire 30 days after the end of your paid period.

  For Project-based packages (one-time credit package purchases), credits do not expire.

• Are tester incentives included in the pricing?

  On the Project plan, yes. We provide fair incentives to testers, they are included in the credit pricing, and there are no additional per-tester costs for you.

  On the Teams plan, you set the incentive for each test yourself. Incentives are billed at cost plus a 4% processing fee after each test closes, and only for testers you approve. Testing with your own community members requires no incentive at all. Members who originally came to your community from the BetaTesting panel need at least the platform minimum: $5 per tester for tests up to 15 minutes, $10 for tests up to 30 minutes, and $15 per hour of tester time for longer tests.

  We provide much higher incentives than many other research platforms because we care about quality feedback and quality participants.

  On average, our participants earn $10-$15 for 30 minutes or $15-$25 for 1 hour for unmoderated consumer focused tests, and 2X that for tests targeting business professionals. For moderated user interviews, our testers average $50 for a 30-minute interview (consumer) up to $150+ for a 60-minute interview for business professionals. This is in contrast to other research platforms that think $1.50-$2.00 for a 10-minute test is actually enough to recruit quality participants (hint: your target audience isn't wasting their time to participate in tests like that).

• Can I test with my own users?

  Yes. On the Teams plan you can build a tester community of up to 200 of your own users, with a company landing page and onboarding you can customize. Tests that recruit from your community cost no credits, and your own users need no incentive, although you can offer one if you like.

  You can also mix audiences: recruit from your own community and from the BetaTesting panel in the same test. Panel testers, and community members who originally joined you through the panel, receive at least the platform minimum incentive.

• Which plan should I choose?

  If you have a specific one-time project in mind (or just a few tests), use the Project plan to buy a package of credits.

  If you test regularly, choose the Teams plan. It includes 225 credits a year, lets you set your own incentives so tests cost fewer credits, and lets you build a community of up to 200 of your own users and test with them at no credit cost. It also includes advanced survey features, language translations, test-wide AI insights, up to 10 team members, and a dedicated customer success manager.

  For larger companies that want to build a robust beta program (including branding, platform customizations, SSO, API access, and enterprise security), get in touch to learn about our Enterprise plan.

• How can I be sure BetaTesting can recruit my target audience?

  We have a large panel of global participants, with about half in the US. We also have access to partner networks with 4M more participants for custom recruiting needs (Enterprise plan). We have one of the most advanced targeting systems anywhere with hundreds of available targeting criteria, so you can easily recruit most target audience segments within hours or days. When defining your targeting requirements in our tool, we provide estimates on the number of participants available that meet your criteria and may be interested in your test.

  The best way to see if we can successfully recruit your audience is to launch a test. You can get started with our per-Project credit packages. For any test, you have the option to manually review and approve applicants if needed, to ensure they meet your criteria. Also, you only pay for testers at the end of the test process, after reviewing results, with no payments up-front. So, there's no risk to Get Started!

  If you have a niche audience that likely requires higher incentives than normal, the Teams plan lets you set your own incentive for each test, so you can offer a higher reward for participation, which helps with recruiting.

• Do you guarantee quality results?

  Yes! You only pay for participants that finish your test with quality feedback. At the end of the test, you have the opportunity to manually review and approve each tester. We only charge your card at the end of the test, based on the number of testers that successfully finish, so there's no risk.

• Are there any additional service fees?

  On the Project plan, no. Credits cover everything, including tester incentives.

  On the Teams plan, incentives are billed separately at cost plus a 4% payment processing fee after each test closes. If you need more than your included credits, add-on credits are available at a flat $24 per credit.

• When do we pay?

  We charge your credit card when you purchase a Project-based credit package. The Teams plan is billed annually when you start it, and tester incentives are charged after each test closes.

  In any test you run, you have the opportunity to review and approve testers for completion and reject those that don't provide quality testing/feedback. We only deduct credits, and only pay incentives, for testers that finish with quality participation.

  If your package costs > 5K, we can provide you with an Invoice to pay via ACH/Bank Transfer/Check.

• Can we cancel anytime?

  Yes, you can cancel anytime, although we do not provide refunds on amounts already paid. The Teams plan is an annual plan, so after cancelling you keep access and your credits through the end of the paid year, and any remaining credits expire 30 days after that.

• Can you send an invoice?

  For large invoices we can bill by invoice rather than by credit card. With any plan, Receipts for your paid invoices (for example, for subscription fees or incentive costs) are always available at any time through our platform.

• Who are the participants?

  Our community is made of 450,000+ real world consumers and professionals from all over the world. More than 50% are from the United States, with other large populations in Canada, UK, Australia, Europe, and throughout the rest of the world.

  The vast majority of our audience have signed up organically through referrals from friends and colleagues. Most users are excited about the idea of playing a small role in helping to improve and build the best new products of tomorrow. They span every demographic, lifestyle, and interest group, and we provide a wide variety of targeting criteria so you can reach your target audience.

• How do you ensure participants are high quality?

  We built BetaTesting to raise the bar for tester and feedback quality. Our platform is designed with quality in mind from start to finish.

  We maintain a high quality pool of participants by constantly vetting and rating users based on their participation. This includes AI analysis of feedback and automated scoring per-tester, in addition to manual ratings from our customers and customer success team.

  During the recruiting phase, we don't immediately post your test publicly so the first person that clicks can join. Instead, we have a proprietary invite process that sends private invites to quality participants that best match your target audience. This allows us to better control quality and ensure the best users get access to participate in your test.