Beta Testing for Mid-Market Companies

Remote Unmoderated Multiple days

BetaTesting gives mid-market companies the power to easily connect with targeted users, collect feedback, and launch market-leading products with confidence.

product usage image

Recruit targeted users from the BetaTesting panel or bring your own users.


Create a custom test process for users that can include tasks, surveys, usability videos, and more.


Our platform allows you to easily manage large groups of testers through test processes that span days or weeks.

Connect with targeted users for testing and feedback to launch market-leading products with confidence.

  • Recruit your target audience from our pool of 400,000+ real-world consumers and B2B professionals.
  • Build a community of beta testers available to tag, segment, retarget and test anytime.
  • Get engagement and feedback in real-time over the course of days or weeks.
See Use Cases
Multi-day test demo video

Create your own custom test workflow over days, weeks, or months

Design any multi-day test process including custom beta test process (UX + QA), longitudinal, and journal studies. Combine tasks, surveys, usability videos, user interviews, and more.

custom beta test workflow

Mid-Market Case Studies and Examples:

BetaTesting powered Shark's beta testing for the launch of a robust app update, leading to a 4.8 score in the App Store

BetaTesting onboarded thousands of existing Shark customers from the current version of the app to form the new beta community

Each user provided custom profile data, including the devices they owned, serial numbers, and more. Every bug report was pushed to Jira, including the user's serial number and profile information.

Users tested multiple app iterations using TestFlight and Firebase for app distribution

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robot vacuum cleaner product testing

Moneypenny, the world's leading answering service company, conducted mobile phone carrier testing with hundreds of participants across the US and UK

BetaTesting recruited targeted participants to test call divert functionality for Verizon, Sprint, T-Mobile, AT&T and other popular carriers.

The test process included functional test cases to test call forwarding in various scenarios (e.g. call not picked up, phone out of range / poor signal, on another call, etc).

Testing resolved numerous technical issues and allowed Moneypenny to correct important bugs before launching new products and features.

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robot vacuum cleaner product testing

McAfee beta tested an antivirus and security product with targeted PC gamers over multiple weeks

Read the case study here

BetaTesting recruited PC gamers matching a variety of device, lifestyle, and gaming preference criteria.

Participants used the antivirus product over the course of weeks during gameplay and outside of gameplay, while logging bugs and issues related to virus detections and false positives.

The beta test was very successful and generated over 200 unique bug reports.

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robot vacuum cleaner product testing

Book a time to discuss your test and get a quote